分类：广告业

2018年9月26日，爱人奇艺“IP价值观念钻削知名品牌之魂”盛典游戏娱乐共享不容易在冰城哈尔滨拉开序幕。

三岁看大，七岁看李家，早教的必要性显而易见。

TV programme producers adapt to the era of internet TV LONDON (18 October 2016) – Online platforms Netflix and Amazon have ramped up their investment in programming, spending $7.5 billion last year — more than CBS, HBO, Turner and most countries, including South Korea and Australia. Between 2013 and 2015, Netflix and Amazon more than doubled their annual expenditure on programming. In 2013, Amazon spent $1.22 billion; that jumped to $2.67 billion in 2015. In the same timeframe, Netflix spending rose from $2.38 billion to $4.91 billion. The findings from World TV Production Report 2016, a forthcoming report by IHS Markit (Nasdaq: INFO), a world leader in critical information, analytics and solutions, examined how TV programme producers are adapting to the era of internet TV. “The levels of investment we are seeing from Netflix and Amazon are only topped by Disney ($11.84 billion) and NBC ($10.27 billion),” said Tim Westcott, senior principal analyst at IHS Technology. Other online platforms like Hulu in the United States and China’s Youku Toudu, iQifyi and Tencent have also increased their investment in original programming and acquisitions. “In what Netflix calls the era of internet TV, more and more consumers are watching content online, shaking the foundations of the traditional TV industry,” Westcott said. “However, it’s premature to declare that the era of linear TV is already over, and Netflix and Amazon have come hard on the heels of a boom in production of original drama and comedy by the likes of AMC and FX in the US.” There were 148 new scripted shows aired by basic cable networks in the United States, up from 138 the year before and 96 in 2013, according to the IHS Technology report. In 2016 so far, there have been 113 scripted basic cable shows, compared to 78 on the networks, 31 on premium cable, and 57 online. To set these numbers in context: in 2012, there were three online scripted US TV shows, that number rose to 20 in 2014, 41 in 2015. Regional breakdown: US is clear leader, but China rises to number two in APAC “The primacy of the US in the worldwide programming market is clear,” Westcott said. “We estimate that in 2015, the US represented 33 percent of worldwide expenditure on TV programming, with $43 billion invested across free-to-air, pay TV and online.” “Amazon and Netflix, though they are US companies, are now commissioning for multiple territories, so we have treated them as global platforms.” After the US, the mature Western European region is the next most important, investing $38.6 billion, or just under one third of the total. The biggest markets in Western Europe were the UK with $10.7 billion, Germany ($7.3 billion), France ($6.6 billion) and Italy ($4.6 billion). “Notably, China is now the second largest market in the Asia Pacific region, with $8.4 billion invested last year,” Westcott said. Japan is the largest in the region with $9.8 billion, followed by South Korea ($2.6 billion), Australia and India — both on $2.4 billion. Leading Latin American markets are Mexico ($1.5 billion) and Brazil ($1.4 million). Canada invested $3.4 billion last year. Russia and Turkey were both around the $900 million mark.

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7月14日，由北京市广告协会和北京广告管理服务站举办的“北京市广告协会宣布创立30周年暨北京市广告宣传产业发展规划30周年颁奖盛典”北京庆典活动举办。

从二零零七年迄今，英思宇集团公司（Instinctif Partners）的业务量在全世界范畴内搭建了4倍持续增长，北美地区和亚洲的业务发展趋势速率快速，行业前景不错。

伴随着固执自身的95后、零零后沦为游戏娱乐內容消費行为主体，全员爆品看起来更加可遇而不可求不可以欲。

凤凰科学技术新闻8月24日，中国广播电视协会副会长王甘文24日在凤凰和中广网率先召开的对话融合栏目时应对，三网融合意味着不是广电和电信之间的竞争，三网融合应该从国家战略水平来看。

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青春年少的爱情就像冰淇淋，溶化前赶快去恋人！ 今年夏天，安索帕助推可爱多，开售“恋人来啦，不必等”数据营销主题活动，打造了以数据为核心，挪动尾端派要的一系列会话感受。